Communication inventory & rationalization
Group duplicate templates, identify content owners and map the approval and delivery requirements for each communication.
TECHTIERA · EXPERTISE IN ACTION
Customer Communications Management (CCM) Services
Turn business data into clear, controlled customer communications.
THE DIRECT ANSWER
What you need to know
Customer communications management (CCM) services design, compose and deliver statements, notices, policies and correspondence. TechTiera connects communication templates, approval workflows and enterprise data with delivery and archive systems.
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Explore the approach
Composition platform delivery
Implement templates, rules and workflows on platforms such as OpenText Exstream, with a defined approach to versions and approvals.
Omnichannel integration
Connect source data, composition, email, print, portals and ECM archives. Design exception handling and delivery reconciliation.
Migration & quality assurance
Compare generated output, validate business rules and accessibility requirements, and run representative production scenarios before release.
QUESTIONS & ANSWERS
Frequently asked questions
How does CCM differ from marketing automation?
CCM focuses on business correspondence and transactional documents. Marketing automation focuses on campaigns, audience engagement and journeys. Both may share CRM data and content assets.
What makes a CCM migration complex?
Template variations, embedded business rules, historical output, data quality and channel-specific formatting all affect the migration and test scope.
CONNECTED EXPERTISE
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